'Look Before You Book' Campaign Targets Illegal Massage Businesses

Montgomery County's Human Trafficking Prevention Committee launched the 'Look Before You Book' campaign to raise awareness about illegal massage businesses potentially linked to human trafficking and labor exploitation. The campaign includes Xfinity/Comcast TV ads, bus shelter ads, social media outreach, targeted digital ads, and a new informational website. Commission for Women Executive Director Jodi Finkelstein discussed the initiative with NBC4.